“Always very helpful, pleasant and prompt in their response.”
Kevin EdwardsTCL Packaging
0121 661 4820Your technology partner since 2003
IT that keeps
business moving.
Straight-talking support, resilient systems and smart technology for growing UK businesses.
Systems protectedAll good
20+
years helping businesses
work without the IT stress
“Technology should make your day easier—not become another job.”
ROB HUGHES FOUNDER, AYIDA
Managed ITCyber SecurityCloud & Microsoft 365Connectivity
Making IT a smooth ride
Technology should help your business move forward.
Our story
From a childhood obsession
to Ayida IT Services.
Told by our founder, Rob Hughes.
Rob HughesFounder & Managing Director
1978—1993
It started with Space Invaders.
Hi, I'm Rob Hughes, owner and founder of Ayida. In 1978 I had my first experience with video games, playing Space Invaders in the local leisure centre—and I was hooked.
When I was eleven, I got my first home computer: a Sinclair ZX81. That was followed by a ZX Spectrum, and computers became my main hobby throughout my teenage years.
By 1993, after owning many different platforms and spending a lot of money on them, I realised I should really be working with my passion rather than just building machines for fun.
2003—TODAY
Ayida is born.
After working in the IT services industry for nearly ten years, my wife Beth and I decided to set up a company that would give clients the personal service we believed they deserved.
Ayida was born in 2003. The name comes from the Goddess of Rainbows and means “happy”—a fitting name for a business built around making technology easier for people.
Since then, we've grown our services and our team, supporting small and medium-sized businesses by taking the stress out of IT. We remain flexible, personal and committed to working as a genuine partner to every client.
Outside work I still play video games, I've now got all five of my children into gaming, I collect retro computer and console hardware—and I do a bit of kickboxing.
Have a chat with Rob
Ayida todayA close team, focused on personal service
Founded2003
PersonalYou know the people supporting you.
FlexibleSolutions shaped around your business.
PartnersWe care about where your business is going.
Technology without the headaches.
We look after your IT.
You get on with business.
Why Ayida
Support you can
actually rely on.
Long relationships are the best measure of good service. Many of our clients have trusted Ayida for well over a decade.
20+years in business
20+years of partnering with clients
1team for all your IT
100%straight-talking advice
“
Ayida have always surpassed all expectations. They're quick to respond to queries—normally dealing with any issues there and then.
James BallDirector, The Angel Services Group
“They provide us with a fully managed IT solution and kept us working throughout.”
Lak MahateBIP (Oldbury) Ltd“They have helped us through many business changes over the years.”
Lyn CurtisPolymac PackagingLet's talk
Ready for IT to feel
simple again?
Tell us what is getting in the way. You will get honest advice from a team that knows how growing businesses work.
Book a callCall us0121 661 4820
Prefer a chat?
Choose a convenient time for a 15-minute conversation with Rob and talk through what you need.
Open booking page