The people behind your IT

Friendly faces.
Serious expertise.

Ayida is a close-knit team of problem solvers. We get to know your people, your business and the technology that keeps it moving.

Meet Ayida

Real people.
Here when you need us.

No call-centre scripts and no passing you from person to person. Just an experienced team that takes ownership and speaks your language.

Rob Hughes, Founder & Managing Director at Ayida01

Founder & Managing Director

Rob Hughes

Rob founded Ayida in 2003 to give businesses a more personal kind of IT support. He loves video games, kickboxing and helping others.

Beth Hughes, Creative Marketing at Ayida02

Creative Marketing

Beth Hughes

Beth founded Ayida with Rob and brings creativity, warmth and a sharp eye to everything the team puts into the world.

Tan Takher, IT Support Engineer at Ayida03

IT Support Engineer

Tan Takher

Tan joined Ayida in 2019 and helps clients get back to work quickly. Away from IT, he is a big Arsenal fan.

Dan Farley, IT Support Technician at Ayida04

IT Support Technician

Dan Farley

A former IT apprentice, Dan joined Ayida in 2015 and has grown with the team. He supports Birmingham City through thick and thin.

Alex Dunne, Software Developer at Ayida05

Software Developer

Alex Dunne

Alex loves solving tricky software problems and building practical tools—while doing his best to keep Amazon in business.

Mark Spicer, Field Engineer at Ayida06

Field Engineer

Mark Spicer

Part of Ayida since 2005, Mark brings long-standing experience to work on site. Outside work, he loves VW vans.

Chris Finlow, Application and Database Developer at Ayida07

Application and Database Developer

Chris Finlow

Chris develops applications and databases that turn ideas into practical business tools. Away from the code, he is also a big Arsenal fan.

Work with us

Good people make good IT support.

We are always interested in meeting thoughtful, curious people who care about doing a great job.

Start a conversation

People first

Your technology.
Our responsibility.

Meet the team that will look after your business—and book a relaxed 15-minute conversation with Rob.

Book a call